Brand piracy produces the dilution of your brand and diverts your costumers. If your brand isn't trademark yet, register it before someone else does.
It's when a third party uses a brand that is confusingly similar to another one, without proper authorization, exploiting its reputation and goodwill.
What can I do to prevent this?
There are different mechanisms in Chilean Law to request the cease and desist of the unauthorized uso, and also demand compensation for the damages.
Prolonged brand piracy it's a common cause of long trademark trials. If you detect a competitor using a brand confusingly similar to yours, act fast so they stop as soon as possible.
Legal tools for fighting brand piracy
There are at least three different laws that can protect you in the event of unauthorized use.
Provides legal actions to request the cease and desist of the unauthorized use of a trademark, and compensation for damages caused.
If the third party is exploting your reputation to divert costumers, it's possible to action against them for breaching fair competition.
This law punishes the act of causing confusion among consumers, by the means of using distinctive signs that belong to competitors.
We take care of designing and executing a strategy to defend you against unauthorized use of your brand, considering your budget and particular needs.Contact us
What our clients say about us
The following testimonials correspond to translations from Spanish:
I recommend them 100%
Their services were excellent. At all times they kept us informed of the development of the process and the recommendations from the professionals that took our case were very effective. I recommend them 100%.
— Juan Manuel Pozo M.
The follow-up was impeccable
Information was always provided clearly and on time. Follow-up of the process was impeccable, throughout the whole time I felt supported, more like dealing with a partner rather than just a service provider. I noted consistently that they cared about the result of the process as if it was their own.
— Mauricio Moreno S.
Clarity and good communication
From the beginning to the succesfull end of our defense there was good communication, clarity in the required aforegoings and stages involved in the process. Another important aspect, clarity and transparency regarding the costs and deadlines involved. The experience of Andrés gave us tranquility while waiting for the result.
— Zvonko Pino V.
Happy to have found them
We checked their website and realized they were pro entrepreneurs, which motivated us to contact them, besides the fair price of their services. In short happy to have found them, simply thank you and totally recommended.
— Elizabeth Muena
My experience was excellent
My experience was excellent. Fast and efficient in answering whenever we needed something. Always capable of explaining what would happen without the need of face-to-face meetings. Super correct and clear with the costs from beforehand, also a very affordable price. I recommend them 100%.
— Camila Monje
Legal help you can trust
They were super clear with the information at all times, they helped me clear my doubts and above all very affordable. For entrepreneurs it's very important to be able to count on legal help, trustworthy and at reasonable price. I recommend their service 100%
— Natalia Sobrino
We absolutely recommend them
They explained us the problem in a simple way, what it was and how could we solve it. We won the trial against nothing less than the European giant Total S.A., represented by Sargent & Krahn law firm. The service was more than satisfying and we absolutely recommend it.
— Manuel Aránguiz C.
Responsible and trustworthy
I hired them for my trial against Nestlé, which I believed I had very little chances of winning, but the result was succesfull. They are responsible and trustworthy.
— Josefina Aguirre U.
I hired them and forgot about the issue
Succesfull, economical and comfortable, because the moment I hired them I could forget about the whole thing, with no more paperwork nor time wasting. I recommend them completely.
— Manuel León S.
Very sure of trusting their work
My experience was a relief and a rest, because they took care of everything and for me it was one less worry. Totally recommended and very sure of trusting their work.
— Marina Arrieta
Professionalism and responsiblity
I realized the good job they do and the professionalism and responsability with which they face the cases. Finally, the defense was won thanks to their work.
— Miguel Jaramillo B.
They are everything they say they are
Their initial proposition was always clear and I felt confidence in their work. They won quickly and efficiently my trial and at a super affordable price. I recommend them because they are everything they say they are: transparent, efficient and cordial.
— Paulina Briones
They did everything to win the case
Ny experience was very good. They always responded in a fast and efficient way my requeriments. They did everything to win the case with the evidence we could gather.
— Soraya Jadue
Solid, efficient and succesfull.
My experience was of a didactic and timely orientation, that allowed me to defend myself against a big company, in a solid, efficient and succesfull way. It is one of the few times that David beats the current Goliath.
— Harún Oda
High level, impeccable service
High level, impeccable service. I never believed we were going to be able to win the trial against a big company, with many possibilities and resources to beat us. Widely recommended and very trustworthy.
— Jorge Álvarez
We've won against big companies
These are some of the companies and institutions that we have beaten in trial, representing our clients.